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It’s the final few days to shop! Don’t miss out on these EOFY bargains!

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EOFY sales
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You’re not alone in thinking it feels like 2025 has only just started — January feels like it could have been yesterday. And yet, somehow we’re reaching the end of the financial year.

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Lucky for us, that means EOFY sales and well and truly here!

As with all EOFY sales, brands and retailers are offering discounts and deals across a wide range of products. From home appliances and technology to fashion, travel and homewares, it’s a great opportunity to grab a bargain.

With so many offers available, figuring out where to spend your money can become an overwhelming task. For that reason, we’ve created this page with all the sales information you could possibly need. Be sure to bookmark this page, as we will update it regularly so that you can check back in and see what’s on sale throughout the EOFY.

The best 2025 EOFY sales

  • Ninja CREAMi, $199 (usually $299) at Amazon
  • Oodie Original, $49 (usually $89) at Oodie
  • Kala Rustic Fire Pit with Half Grill, $99 (usually $179) at Barbeques Galore
  • Aveeno Skin Relief Body Wash, $15.65 (usually $29) at Amazon
  • Ultimate Ears Boom 4 Speaker, $169 (usually $229) at Myer
  • Merach Walking Pad Treadmill, $199.99 (usually $289.99) at Amazon
Editor’s picks: deals of the week

You can currently find great deals from Adore Beauty and Country Road — with both stores offering up to 50 per cent off sales items. If you’re in need of a few new beauty products or a wardrobe refresh, don’t miss out on the offers!

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Also on sale is the Roborock Qrevo C for $1,099. It has vacuum and mopping capabilities with anti-tangle technology which means you can spend less time doing the housework, and more time on the important things. While still a hefty price tag, it’s a considerable discount compared to other robot vacuums.

For Apple products, Big W are offering discounts on selected items, so don’t miss out!

For a one-stop-shop, Myer are offering customers a range of discounts including up to 20 per cent off Bose products and between 30 to 50 per cent off both men and women’s fashion.

Our pick? The Our Place Wonder Oven, a 6-in-1 appliance that does everything from air frying to baking and grilling. We’ve done a review here, so be sure to read that to see how much we love it.

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If you’re still not sure where to shop this EOFY, we’ve got a full list of sales below.

Fashion and beauty sales

Technology and electronic sales

Homewares and home appliance sales

Travel and luggage sales

The best EOFY sales from 2024

Beauty and cosmetics 2024 sales

Fashion and accessories 2024 sales

Home and lifestyle 2024 sales

Technology and appliances 2024 sales

Travel and luggage 2024 sales

When does the EOFY sale start and end?

Generally, End of Financial Year sales start towards the end of May or early June, and wrap up on the final day of June. That being said, some retails will have an extended sale period or shorter sale period.

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How does the EOFY sale compare to other sales?

The EOFY sales in Australia are some of the biggest on offer. There are heavy discounts on a huge range of product categories like beauty, fashion, tech, homewares, appliances, travel and more.

These huge sales rival other major sales like Black Friday and Boxing Day. Some may say that the sales at the end of financial year are the best because you can receive some great deals and discounts, while also claiming relevant items on your tax.

What is the EOFY sale in Australia?

EOFY is the End of Financial Year sale, which is a major shopping event for Australians. Held roughly from the end of May and throughout June, it coincides with the end of the financial year — 30th June.

Retailers use EOFY sales to clear stock before the end of the financial year and make space for new inventory that comes through from 1st July. The best part about this is that you can score some great bargains, and if you own a business, it’s a great opportunity to purchase products before tax time.

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